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Freelance UI/Web Designer

Lana Crow

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Skills Portfolio About me Testimonials Contact

Web Design

and WordPress

in One Place

My Services

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UI/Web Design

I will create your web design based on your business type, your style and personality. UI design fundamentals such as white space, typography, scale, colour, contrast and visual hierarchy will be applied to enhance your client’s user experience.

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WordPress

WordPress is the most versatile and flexible framework that allows you to edit your site yourself without the help of a developer. I will build your site using modern WordPress themes that are comprehensive and user-friendly.

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Web Development

I code responsive (mobile-friendly) sites from scratch using HTML and CSS, and I use WordPress to create dynamic web pages. I will also help you with search engine optimisation and connect your site to Google Search Console and Analytics.

What I can do for you

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Visual and Web Design

...transfer your ideas and personality into an aesthetically pleasing and functional design.

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WordPress

...use the latest WordPress frameworks to create elegant and fast sites. You will be able to edit and update your site independently without a web developer.

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Front-end Development

...build dynamic WordPress sites, as well as responsive (adapted to mobile devices) SEO-friendly sites without framework.

Tech- and Language Skills

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Some examples of my work

UX Design / WordPress

A Spanish quad bike business was losing customers due to its dysfunctional website. Whilst the website had a high SEO ranking, it was too slow to load and sometimes completely failing, which turned customers away. There were other issues which included poor readability, poor page layout, and poor overall design.
(Software: Adobe Photoshop, Illustrator;
CMS: WordPress)

View Case Study
The site is shown on a macbook, ipad and iphone. The iphone is showing an elegant booking calendar, whilst other devices show text and stunning images of Spanish mountains.

UI Design / WordPress

Two intelligent women approached me with an idea to start a service assisting local parents in finding the ideal educational institution on the Costa. They had prepared two pages of content but were unsure of how to proceed. I organized the layout, inserted the text, and indicated where images were needed. They were pleasantly surprised by the comprehensive and readable final product, which exceeded their expectations. The website, built with just two pages of text, showcases how effective and straightforward design can be.

Web Design / Hard-coded front-end development / Search engine optimization

I designed and coded this site for a local preschool nursery. The client asked me to draw some visual elements as she wanted a playful and child-friendly look for her site. She also hoped to have her nursery listed on the first page of Google search results if parents searched for a nursery in Mortlake online. I chose to code the site without a framework using HTML, CSS and Vanilla JavaScript for maximum speed and flexibility.
(Software: Adobe Illustrator, Photoshop)

View case study

Photo enhancement / Web design / WordPress

This website was built for a construction company in West London. The client originally had a very outdated site that was unsuitable for images' upload. My suggestion was to have a site built on WordPress platform, which was user-friendly enough for a regular portfolio update.
The challenging aspect of the project was the lack of content provided and the quality of images: whilst they reflected a well-performed work, their quality was mediocre at best and needed a few adjustments with Adobe Photoshop.
(Software: Adobe Photoshop, CMS: WordPress)

View case study

Logo Design / Web design / Wordpress

Spanish buggy tours operator had a poor-quality site that did not render well on mobile devices. The client was looking to have the site redesigned and rebuilt on a different platform (they originally used Wix) that would guarantee good rendering on all device sizes.
On top of that I suggested introducing a logo to the site, which the operator was happy with, as they were looking to slowly start building their brand identity.
(Software: Adobe Illustrator, CMS: WordPress)

View case study

Web design/WordPress

This website was designed and built for an artist and sculpturist. I applied ´floating´ features to this design, which I thought would help the site users immerse in and embrace the artistic mind of the creator.
(Software: Adobe Photoshop; CMS: WordPress)

The site is shown in the iMac M1. The front page is simple and classic with some wording in the center.

About me

I am a professional web designer and front-end developer.
Originally from Kazakhstan, I moved to Germany in 2003 and then to the UK 2 years later. My designing and coding journey started in the UK and was prompted by frustration that I experienced navigating some of the websites, where I realised I wanted to decode what's behind the often not-so-pretty surface and understand how user experience can be improved. I completed Web Design and Development Skillcrush online course, followed by a few courses on UI Design, CSS and JavaScript on Scrimba as well as Google Analytics courses to get a better grasp of search engine optimization and ways to track it, and in 2018 moved from consulting to web design and WordPress development at VWA.
I moved to Spain in August 2020, and made freelancing my main occupation. I love helping small businesses: those that have outdated sites that need redesign and refreshment as well as those that start from scratch.
I'm incredibly proud to have secured second place on Pandia among 38 other web design companies in Richmond, London. Keeping pace in this rapidly evolving industry is challenging, and I'm thrilled to see that my efforts are paying off.

What my clients say

Get in touch

Contact directly

+44 (0)770 444 5536

+34 623 108 273

info@lanacrow.com

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